A Boston Spa woman who was born with a heart condition is appearing in country-wide BHF television and press adverts to show support for Ramp up the Red on February 7.
Rachel Adam-Smith will help show the nation how they can get involved in the fundraising drive for funds for life-saving research.
The 36-year-old mum said: “I wanted to get involved to support the great work the British Heart Foundation do.
“I was born with a heart condition that meant the major blood vessels in my heart were the wrong way round (Transposition of the Great Arteries, or TGA).
“I later developed heart rhythm problems, which caused my heart to beat very fast at times.
“I am hoping to raise vital funds for the BHF helping them to fund the research that is so urgently needed to fight heart disease.
“It’s been incredibly easy to co-ordinate and promises to be fun for all involved.”
As well as showing her support in the advert, Rachel, 36, has been encouraging local shops and businesses to get involved with Ramp up the Red on February 7.
Rachel is also getting all of her colleagues on-board and they will all be wearing red on February 7.
Coronary heart disease is the UK’s single biggest killer affecting nearly one in six men and more than one in ten women and is responsible for almost 74,000 deaths in the UK each year, an average of 200 people each day.
There are currently 2.3 million people in the UK living with coronary heart disease.
On the first Friday of the month, February 7, the British Heart Foundation (BHF) is asking the great British public to Ramp up the Red and join the fight for every heartbeat.
Whether it’s wearing red make up, donning some fetching red trousers, a traffic-stopping little red dress or painting nails a scarlet shade, the BHF is urging people to go as red as they dare and organise a Ramp up the Red party to raise funds that will go directly towards vital research, support and care for those suffering with heart disease.
Louise Parkes, fundraising director at the BHF, said: “Ramp up the Red is a fantastic opportunity for everyone to think about how many lives are affected by heart disease.
“By organising a fundraising event in February, you will be helping us to raise much-needed funds in order to fight heart disease.
“The BHF is the biggest funder of life-saving heart research in the UK to help everybody who suffers from a heart problem.
“This research has already made medical history but funds are urgently needed to fund further research.
She added: “We offer our heartfelt thanks to Rachel for so generously dedicating her time and energy to help us continue our fight for every heartbeat.”
To order a free fundraising pack, visit bhf.org.uk/red or call 0800 0316 316 to sign up for your free fundraising pack.